New Gucci and Burberry

The first big fashion campaigns are the usual announcement for the coming of the holiday season, and two big fashion giants, Burberry and Gucci have tried to make it very special. Although completely different, great visuals are the reason why many fans rush to see what Ricardo Tisci and Alessandro Michele are saving.

Gucci

In a seemingly unusual setting, an eclectic handful of people find their place on the sunny beach, bringing back striking style and even better energy. This is the basis of Gucci's new Gift Giving campaign, behind the story of the always great Alessandro Michele and Harmony Korine. Featuring vibrant ready-to-wear visuals of a collection of apparel and accessories, the most striking are the recognizable Gucci light motifs in double G monogram and Flora print. In addition to great photos, the cult Harmony Korine has complemented the holiday campaign with a short film, which you can watch below;

Video link; https://youtu.be/hSM24QX2Pb4

Burberry

Ever since Ricardo Tisci sat on the throne of the British giant, Burberry has undergone a complete transformation and breathed trough new creative lungs. His first holiday campaign just saw the light of day, with key actors Sasha Pivovarova and Fran Summers. Simply called "What is Love", Tisci's campaign reflects his love for his favorite season of the year. The focus is on celebration, fellowship and of course love, and the choice of the face of this campaign is by no means accidental. Fran Summers, Sasha Pivovarova, Yoo Ah-in and Ikram Abdi Omar stood in front of the camera dancing to the hit song What is Love in a series of clothing pieces that is surely on the wish list of numerous fashion lovers and this fashion house.

Video link; https://youtu.be/Y9sE6w1aErE